(Re)Introducing Movement Strategy - Back to the Basics


The Movement Strategy and Governance (MSG) team is making a conscious effort to make Movement Strategy an inclusive and diverse process for a largely non-initiated audience. To that effect, we are attempting to simplify the collective understanding of Movement Strategy, talk about available opportunities, and ways to participate in it. As devoted and cherished members of this forum, which is all about Movement Strategy, we welcome your thoughts on the following drafts.


General Introduction to Movement Strategy Draft Text Part 1 of 2:

The Movement Strategy is a collaborative effort to imagine and build the future of the Wikimedia Movement. This strategy brings structural and cultural changes to address challenges and new opportunities. Thousands of volunteers and more than a hundred groups have defined this strategy. Currently, Movement Strategy is being implemented with goals set for 2030. Anyone can contribute to the Movement Strategy, from a comment to a full-time project.

Your contribution to the strategy implementation is vital for success. Join now!

Our future in the ecosystem of free knowledge

Wikipedia started in 2001 as an invitation to share the sum of all knowledge. Today Wikimedia offers the world’s largest encyclopedia, Wikimedia Commons, Wikidata, and many more sister projects.

Even with this success, Wikimedians encounter many challenges. The gender gap and the obstacles to participation for underrepresented groups persist. Our Movement’s power, resources, and opportunities are not evenly distributed. Censorship, surveillance, and the increased commercialization of knowledge endanger Wikimedia’s existence. Due to the advancement of technology and social trends, our work may become obsolete. Nevertheless, these challenges and the ever-changing world also offer opportunities.

Creating a strategy amongst diverse groups while working on all the regular Wikimedia activities was messy and complex. Eventually, the collective knowledge and perspectives were gathered to form a shared vision. The success of this process proves that the strength of Wikimedia is the talent, dedication, and integrity of its contributors.

What brings us together is not what we do; it is why we do it.

end Part 1 of 2 here

1 Like

General Introduction to Movement Strategy Draft Text Part 2 of 2:

Understanding the Movement Strategy

Let’s begin with our strategic direction:

By 2030, Wikimedia will become the essential infrastructure of the ecosystem of free knowledge, and anyone who shares our vision will be able to join us.

The strategic direction: Knowledge Service and Equity

We believe in the power of listening, learning, and testing. It is only through open dialogue that we can create a world of free knowledge that works for all. The Movement Strategy helps everyone coordinate around a shared path forward. This process has to be radically open, participatory, and multilingual. We invite everyone to contribute to this strategy while sharing common principles.

The strategic direction unites and inspires the Wikimedia Movement on our way to 2030. Two goals guide this direction:

  • Knowledge as a Service - Become a platform that serves knowledge in many formats and builds tools for allies.
  • Knowledge Equity - Focus on the knowledge and communities that structures of power and privilege have left out.

These goals are inter-connected. One cannot be achieved without the other.

The strategic direction inspires ten recommendations about different areas of work. Each recommendation defines concrete initiatives. Each initiative may consist of many activities and projects.

The Movement Strategy recommendations are all connected and support each other. Like the goals, it is not possible to pursue them in isolation.

Join us

You are vital to the Movement Strategy’s success. There are many ways to get involved:

If you have other ideas, we would love to hear them. Let’s talk!


I’ll just point out that this summary of movement strategy doesn’t mention the word “wiki” at all, except as part of trademarks.

This has always been part of why the “movement strategy” has always felt like a diversion from the actual mission, culture, and location of collaboration - the movement strategy always feels isolated from the actual governance and operation of the projects. What does it add?

It adds plenty.

Olá @TomDotGov. Fiquei curiosa com seu comentário e queria fazer uma pergunta. Mas antes acrescento um pouco de contexto sobre mim porque creio que sempre ajuda sabermos qual é o lugar de onde cada pessoa está falando. Faço parte da comunidade voluntária desde 2015 (editando principalmente a Wikipédia em português). Em 2021 fui contratada para fazer parte do time da Estratégia do Movimento da WMF. Concordo com você que às vezes parece haver uma desconexão entre os “projetos locais” e o movimento global Wikimedia. No entanto, tenho uma intuição de que nosso entendimento sobre as razões por trás disso são diferentes. Você comenta que o resumo-definição sobre a Estratégia do Movimento Wikimedia não menciona a palavra “wiki” em nenhum momento. Como seria esta definição (um trechinho, ao menos) se isso fosse incluído? Qual é o ponto central dessa “divergência” para você?

1 Like

I would expect there to be a clear statement that the purpose of the movement is to support the development of educational wikis, with a definition of what ‘wiki’ means. The current text-based sites feels too reductive, but at the same time there should be a commitment to content that anyone can create and improve in place. (So, for example, it would be out of scope to host a version of youtube.)

I’d probably go one step further, and embrace the radical equality that is at the core of the wikis - that we don’t create committees of editors to write articles, we let almost anyone edit. That also goes for policies, and it’s not clear why strategic plans shouldn’t be determined in the same way.

Finally, it would help if the movement strategy understood that the wikis are where the mission actually happens, and that the movement exists, insofar as it does, to support those wikis.

I’m not completely sure what the right answer is. But fundamentally, the projects are based on collecting free knowledge on wikis that anyone can edit. The movement strategy, as described above,
doesn’t address most of that.

well said. one major basic reason that the MS forums have been set up, is to open up the Movement Strategy process, and to give more people a greater opportunity to provide their own feedback, ideas, and input.

1 Like

actually, no we don’t. in theory, we do; in actuality, the wikis are run by a small number of determined editors. one illustration of this, perhaps, might be how there seems to be some resistance or reluctance, to parts of the idea of creating alternate forums and platforms where less-prominent voices can be heard, such as groups on the app Telegram, or on Discord, or Zoom calls, or indeed the MS Forums.

This is very interesting remark and I would agree that there are quite some things radical in practice that are not represented in policies and plans (including also super small donations and anonymous wiki-edit contributions as relevant for long-term sustainability).

“The Movement Strategy recommendations are all connected and support each other. Like the goals, it is not possible to pursue them in isolation.”

So why are WMF teams pretending as if this is actually possible?

I’m also missing any mention of the previous efforts to make the strategy more accessible. Did you stock up the number of people involved in communicating the strategy process? Did you change your approach on how you communicate the potentials of this strategy? Does broandband messaging work with such complex topics or does it need more individual communication and workshops?

It’s difficult to give feedback if there’s no visible sign of change in the what is being written/said.

1 Like

I think that they didn’t do those things. But this forum is still meant to improve things here.